Bosques Amazónicos not only wants to save Latin American rainforests, but to maximize their value while preserving biodiversity and supporting local communities. Its sustainable reforestation projects not only benefit its shareholders, but work towards halting global warming, unlocking the potential of indigenous populations and protecting the land and its species.

Three colors encapsulate the company's mission: green for trees, brown for earth and yellow for sun. Using this palette we laid the foundations for a new brand concept. The logo is given depth with a cutout of the South American continent recalling its lifeblood, the Amazon, and the website is elegant enough for private investors yet simple enough for areas with technology limitations.

Verbal Identity | Branding | Identity Systems | Web | Collateral