An exclusive residential complex nestled into a terraced cove on the Canary Island of Tenerife, Los Balos combines award-winning architecture, modern materials and access to the best local activities on land and water. We did justice to this upscale windsurfer's paradise with a new brand identity shown off on a website and collateral (surf boards, killer T-shirts and postcards.)

Our challenge was to show not tell, so that users could explore the site without being bombarded with information. We achieved this by letting the stunning photographs do the talking and building a fresh, clean portal with minimal copy, simple navigation and surf-inspired colors and font. The result is a vibe that feels youthful, energetic and relaxed, just like the beach itself.

Brand Identity | Photography | Collateral | Stationary