Bringing "Less is Luxe" to life in Barcelona

Praktik Rambla
Barcelona, Spain

Whether lounging in its idyllic courtyard, soaking up its distinctive architecture or exploring its elegant Eixample neighborhood, guests of this chic budget hotel get to experience the very best of Barcelona without breaking the bank.


In developing a brand identity for Praktik Rambla, we drew inspiration from the building itself: the fantastic legend of how it came to be, the sumptuous Modernist details tucked into every corner and its reincarnation as a new kind of landmark for sensible travelers.


Click here to view the Branding work we created for the mother brand Praktik Hotels & the Praktik Metropol in Madrid


Verbal Identity | Web | Signage | Identity Systems | Photography | Collateral